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Kubota Canada:
Time Never Stops

We were tasked to create a video ad for Kubota in the city of Toronto. Our challange was time. Most of our shots were done in natural light, and the stunning Toronto sunset graced us with its warm and golden hues on both shooting days, adding a touch of cinematic magic to our footage. Our goal was simple: to create an ad that not only showcased Kubota's amazing equipment but also celebrated the heartwarming family moments in between. We wanted to convey how Kubota equipment helps hardworking families save valuable time, so they could spend more time with their families. As a bonus, we had the chance to play around with the Atlas Anamorphics lenses, taking our visual storytelling to a whole new level.

Parents playing around with their children

SERVICES

Creative Direction, Direction, Post Production, Color, Voiceover, Sound Mix

Actor sitting on kubota tractor
Director chatting on tv set
Family portrait on shoot
Eating on set
couple looking away at field

PROJECT ROLES

Agency: Underdog Studio

Production Company: Ilienfero Productions

Executive Producer: Brendan Weaver

Producer: Caryn Laliberte

Director/Director of Photography: Ilia Lipsman

Line Producer: Jonathan Teves

Camera Operator: Lloyd Thomas

Photography : Ramón Vasconcelos

Grip / BTS : Brandon Romanchuk

Actress: Jennifer Mote

Actor: Kris Brockman

Voiceover: Jake Phillips

Editorial: Ilia Lipsman

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